Forces

• Models abstract complexity.

• Models are manageable.

• Models proxy tangibility.

• Information technology isn't tangible, but is (instead) operational.

• Information technology is tactical and strategic, as well as operational.

• Information technology is an asset, not just an expense.

• Information technology is a corporate asset.

• Assets have lives.

• Assets should be owned and managed, as well as built and supported.

• Asset management will vary, depending on the lifecycle stage the product is in.

• Ownership should be consistent and identifiable throughout the product's life.