C



Index


[SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [Q] [R] [S] [T] [U] [V] [W] [X] [Y]

Cached link
calendars
Campaign IDs 2nd
Campaign report (Ad Words)
Campaign Summary window (AdWords) 2nd 3rd
     conversions and
     cross-channel tracking and
Campaign Web Service client
CampaignService (AdWords API) 2nd
case sensitivity, Google searches and
catalogs, Google Catalogs and
celebrities, adult content and
channels 2nd
     cross-channel tracking and
     displaying top-performing
     generating reports and
     search boxes and
channels link
Channels page (AdSense)
chatrooms
checklists
Child Internet Protection Act
child pornography, reporting
children, protecting from adult content
city targeting
click fraud
click throughs
clicks 2nd
     Ad Campaigns, displaying for
     Ad Groups, displaying for
     displaying
client manager accounts
client objects, creating 2nd 3rd 4th
cloak pages
code
     adding to your pages 2nd
     Google Code and
collaborative filtering
color palettes 2nd
colors
     ad units, alternate for
     creating custom
     customizing Search Results page and
comments 2nd
Commission Junction
commissions 2nd
     adult sponsors and
     Amazon.com affiliate program and
     amount of
     tracking 2nd
     webmaster programs and
communities 2nd
     content and
competitors' ads, blocking
Constant Contact
content 2nd
     architecture and
     how much to create
     keeping it fresh
     matching to merchant's offerings
     presentation and
     prohibitions and
     separating from design
     static
content attribute 2nd
Content Match (Yahoo! Publisher Network)
context, ad positioning and
contextual advertising, ix 2nd 3rd
     Site-targeted campaigns and
conversion tracking 2nd
     cross-channel
     displaying in AdWords reports
     tracking users to specific pages and
     turning off
conversion values
converting prospects 2nd
     adult sites and
cookies
copyrights, celebrity images and
Corbis photo service
cost of ads, displaying
     for Ad Campaigns
     for AdGroups
Cozy Academy 2nd
CPC (Cost Per Click) 2nd 3rd
     adult content and
     average, displaying 2nd
    maximum
         displaying
         editing
         estimating 2nd
     performance and
     placing ads on your site
     setting maximum for ads
     terminology and
     vs. contextual advertising
CPC program vendors
CPM (Cost Per Thousand) 2nd 3rd
     average, displaying 2nd
     performance and
     site targeting and 2nd
crafting ads 2nd
Create Report window (AdWords)
creating
     Ad Campaigns 2nd
     Ad Groups 2nd
     ads
     adult sites
     AdWords objects, via proxy classes
     authentication information for web services
     client objects 2nd 3rd 4th
     custom colors
     image ads
     Site-targeted campaigns
creatives 2nd
     Amazon.com Associate program and 2nd
     CreativeService and 2nd
     viewing in Commission Junction
CreativeService (AdWords API) 2nd
cross links
     optimizing
cross-channel conversion tracking
CSS styles
CSV file of performance data
CTR (click-through rate) 2nd 3rd
     displaying
     Page
cult of personality
currency
custom channels 2nd
     generating reports and
customers, targeting via AdWords
customizing
     AdWords reports
     channels 2nd
     colors
     geographic targeting 2nd
     Google home page
     Search Results page
CyberAge
CyberSitter



Google Advertising Tools. Cashing in with AdSense, AdWords, and the Google APIs
Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs
ISBN: 0596101082
EAN: 2147483647
Year: 2004
Pages: 145
Authors: Harold Davis

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