Eastbay, 174
Eastern Mountain Sports, 175
eBay, 111, 205, 206
e-books, 150
Education, 62
Longaberger Baskets and, 70–71
as purchase justification, 68–69, 251
quality of life and, 64
rising education level trend, 248–49
Egalitarianism, 52–53
Electronic technology convergence, 153
e-mail, 221
Emotional satisfaction, 1, 12–13, 77–80, 116
demographic distinctions, 78
Lenox and, 78–80
marketing and, 266–67
Employment, 142
Empowered ownership, 27
Encyclopedia of the Future, 142
End of Marketing as We Know It, The (Zyman), 12
Enesco, 205
Entertainment, 71–74. See also Recreation/entertainment/hobbies
Estee Lauder, 130, 131
Ethan Allen, 75–76, 215
Ethnic consumer behavior, 251
EVEolution (Popcorn), 53
Evergreen Concepts, 107
Exercise equipment. See Sporting goods/exercise equipment
EXPO Design Center stores, 212
Extravagance, 81