Index B

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backend code
    improving site speed 
background color 
background images 
background music 
    avoiding 
balancing
    goals for web sites  2nd 
    navigation types 
banding images 
bandwidth
    effect on web site reliability  2nd 
    increasing 
banner ads  2nd 
    standard sizes 
behavior of users
    understanding  2nd  3rd  4th  5th 
Berliant, Adam
    bio of 
    cluttered pages 
    continous improvement of web sites 
    importance of quantitative research 
    improving click rate  2nd  3rd  4th 
    planning web sites 
    promoting web sites 
    usability testing 
Bickner, Carrie
    bio of 
    reasons for using web standards  2nd 
    unrealistic scope of web projects 
big-ticket items
    selling 
Billings, Hilary
    bio of 
    continous improvement of web sites 
    designing for speed 
    email promotion strategies 
    importance of target audience 
    importance of web conventions 
    product sales (revenue model) 
    web conventions 
bite-size content
    email promotion strategies 
bits 
BlackPlanet traffic analysis example  2nd 
blind users
    accessibility of web sites  2nd 
blogs
    date-based site organization 
blue-sky list
    writing  2nd 
blueprints  [See Product plans]
Bowman, Doug
    bio of 
    cluttered pages 
    designing web sites 
    hierarchy of web site and visual design 
    importance of hierarchy  2nd 
    selecting colors 
    site structure and visual design 
    usability testing  2nd 
    web conventions 
Boyce, Rick
    advertising revenue model 
    bio of 
    clickthrough (online advertising) 
    online advertising 
brainstorming sessions
    project management  2nd  3rd  4th 
    writing blue-sky list  2nd 
brand colors 
brand recognition
    and visual design 
    selecting colors 
breadcrumbs
    for navigation 
Brockenbrough, Martha
    avoiding pull-down menus 
    bio of 
    clarity of section labels  2nd 
    clarity of section names 
    collaboration 
    goals for web sites 
    improving click rate  2nd  3rd  4th  5th 
    languages for team communication 
    project management 
    reasons for needing web site 
    setting schedules  2nd 
    strengths of web medium 
    usability testing 
broken web sites
    fixing  2nd 
browing patterns 
browser cache
    designing for speed  2nd 
browsers
    effect on compatibility 
    effect on web design 
budget
    including in product plans 
budget constraints
    prioritizing web site features 
budgets
    project management 
buggy code
    effect on web site reliability 
building applications
    versus buying  2nd 
building web sites 
    adding applications
        avoiding problems 
        building versus buying  2nd 
        communicating with engineers  2nd  3rd 
        development cycle  2nd  3rd  4th  5th  6th  7th  8th  9th  10th  11th 
        documentation  2nd  3rd  4th  5th  6th  7th  8th 
        evaluating applications 
        selecting applications  2nd  3rd 
        team for 
    audio preparation
        avoiding background music 
        file formats 
        list of uses for audio  2nd 
        steps for  2nd  3rd  4th  5th  6th 
    criteria for assessing quality 
    dynamic web pages  2nd 
    file preparation
        compression  2nd  3rd 
        memory (storage space)  2nd  3rd 
    for accessibility  2nd  3rd  4th  5th 
        tips for 
    for compatibility  2nd  3rd  4th  5th 
        action section 
        statistics on industry usage 
    for longevity  2nd  3rd 
        web standards  2nd  3rd  4th  5th  6th  7th 
    for reliability  2nd 
        fixing broken sites  2nd 
    for speed  2nd  3rd  4th  5th  6th  7th  8th 
        action section 
        design, effect on 
        editing files for  2nd 
        engineering, effect on 
        infrastructure, effect on 
        list of steps  2nd  3rd 
        production, effect on 
        reasons for slowness  2nd 
    HTML  2nd 
        creating HTML documents  2nd  3rd  4th  5th  6th  7th 
    image preparation
        file formats 
        steps for  2nd 
        types of images  2nd 
    servers
        types of 
    video preparation
        file formats 
        lists of uses for video 
        steps for  2nd  3rd 
    web pages
        linking between  2nd 
        naming  2nd 
        organizing  2nd 
        servers for 
        transferring via FTP  2nd 
burn-out
    avoiding 
business development managers
    role of 
business goals
    balancing with user goals  2nd 
business needs
    determining importance of web site features 
    importance of 
business plans  [See Product plans]
business web sites  [See Company web sites]
button ads 
    standard sizes 
buying
    email address lists 
buying applications
    versus building  2nd 
bytes