In This Chapter
Key Insights
Web Services in Action: Generic Examples
How Web Services Can Help a Business Open New Markets
How Web Services Can Be Used to Dynamically Increase a Company's Application Portfolio
How Web Services Can Be Used to Reduce Development Time and Costs
How Web Services Can Help Create New Organizational Efficiencies
How Web Services Can Help an Enterprise Create/Overcome Competitive Pressure
How Web Services Can Help Create a New Revenue Stream from Existing Intellectual Property
How Web Services Can Help ISVs Repackage Their Software Offerings to Better Reach/Serve Existing Markets
Repacking Affects Physical Product Packaging, Marketing/Promotion, Business Partnership Strategies, and Sales-Channel Approaches
How Web Services Can Help Solve Legacy Systems Incompatibility Problems
Another Example of How Web Services Can Help Resolve Interoperability Issues
How Web Services Improve Individual Productivity
Chapter Summary