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www.publicityhound.com
The Publicity Hound is a bimonthly, eight-page subscription newsletter featuring tips, tricks, and tools for free publicity. The newsletter costs $49.95 a year, which in this day and age is a bargain. Joan Stewart, a former newspaper editor and reporter, shares the secrets of how to do your own inexpensive self-promotion. Features include:
How you can promote on a shoestring budget
Advice from editors, reporters, authors, news directors, and radio show hosts on how to get into their publications or onto their shows
Cool websites that will help you self-promote now
Seasonal story ideas
Secrets from some of the nation’s foremost experts on how to create publicity
Personal tips from Joan on how to work with the media (including the media’s pet peeves)
Success stories about how others attracted great publicity
Freebies you can find through the mail or on the Internet
And of course, Joan’s own personal spin. All in all, it’s a useful site with great pointers on dealing with the media, one on one.
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