Buzz Your

www.buzzyour.com

This is a “how to” website that you should drop by early on your road to media stardom. It’s all about creating your own buzz, not by taking on the world your first day, but by building a serious groundswell of interest in your niche—something we get into a little later on in this primer, too. The focus of the site is on a collection of Cliff Notes–looking e-books (or SparkNotes, if you’re smart and modern) that give indoctrination on

• What’s buzz?

• How do you get it?

• Who are good buzz builders?

• What does brainstorming have to do with it?

• Is buzz really elusive, or can you jump-start it?

• What does a PR expert say about the best and the worst ways to get buzz?

• Who are some superior buzzers, and what have they done that you can do?

The site offers specific buzz suggestions for your published book, website, or magazine.