BackCover

There is a way to relax, enjoy life, put loved ones first, express yourself to the max, and also achieve your dreams. Happiness, Richard Koch says, flows from doing less, not striving more. No surprise there, perhaps. But he also asserts that achievement and success can come from doing less. There is a free lunch after all. And the taste is out of this world.

In this new book, Living the 80/20 Way , Richard Koch focuses exclusively on how to succeed personally as well as professionally, to make a good life as well as a living ”while doing less. The key, he says, is to work out the few things that are really important, and the few methods that will give us what we really want, and to act on them, while ignoring the mass of trivia that normally engulfs our lives. It sounds simple, and it is but nobody has explained the idea before in such a convincing way, nor based it so persuasively on a proven phenomenon .

About the Author

Richard Koch is the author of thirteen acclaimed books, including the best-sellers The 80/20 Principle and The 80/20 Individual (the sequel for managers and entrepreneurs). He has pioneered the idea that we can achieve more if we relax, enjoy life more, and focus on the few things that matter uniquely to each individual. He views his own life as an experiment in ˜more with less and he now only does things that he finds enjoyable, fulfilling, or useful to close friends .

A self-proclaimed ˜lazy entrepreneur, his ventures have ranged from consulting (LEK), personal organizers (Filofax), hotels (Zoffany and Zola) to restaurants (Belgo) and premium gin (Plymouth), and currently include the world s leading betting exchange (Begfair).