BackCover

In this revised and expanded second edition of Innovation and Imagination at Work , the Australian Institute of Management presents the thoughts of leading management thinkers and practitioners on how to create innovative organizations.

From a management and leadership perspective, this best-selling business book examines:

• what business leaders and managers need to know about the future
• why innovation will be imperative for corporate survival
• how to transform an organization into an innovative enterprise
• which innovation strategies are right for your organization
• how to generate a constant stream of new ideas
• how to manage and harness the creative energies of employees
• why all organizations need to become entrepreneurial.

Each self-contained chapter combines theory, real-life application and practical guidance, with take-aways for the manager to explore and employ in the workplace.