Copyright

Library of Congress Cataloging-in-Publication Data

Hoque, Faisal

The alignment effect : how to get real business value out of technology / by Faisal (i.e., Faisal] Hoque.

p. cm.

Includes bibliographical references and index.

ISBN 0-13-044939-3 (alk. paper)

1. Information technology--Management. 2. Economic value added. I Title.

HD30.2 .H664 2002

004'.068--dc21

2002027866

Credits

Production Supervisor : Wil Mara

Acquisitions Editor : Jim Boyd

Editorial Assistant : Allyson Kloss

Marketing Manager : Bryan Gambrel

Manufacturing Manager : Alexis Heydt-Long

Buyer : Maura Zaldivar

The jacket, interior pages, figures, and tables were designed by Lance Sperring The author photo on the jacket was taken by Peter Baker Studios

2002 Faisal Hoque

Published by Financial Times Prentice Hall

An imprint of Pearson Education, Inc.

All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the author and publisher.

The publisher offers discounts on this book when ordered in bulk quantities . For more information contact: Corporate Sales Department, Prentice Hall PTR, One Lake Street, Upper Saddle River, NJ 07458. Phone: [phone]; FAX: [phone]; E-mail: [e-mail].

Company and product names mentioned herein are the trademarks or registered trademarks of their respective owners .

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Dedication

Tom, this one is for you. For your unyielding faith, your sincere support, your continuous inspiration, and most importantly for your true friendship.

In memory of Faez.

“ Faisal

In memory of Dennis.

“ Ryan