The Game


The Apprentice

Create Empathy for the Customer Experience

When you understand your customers' needs so well that you can envision solutions to problems they may not realize they have, you are well on your path to creating innovative products and services. This game, which helps create empathy for the customer, allows you to take the path that leads to innovation with your customer at your side.



Innovation Games(c) Creating Breakthrough Products Through Collaborative Play
Innovation Games: Creating Breakthrough Products Through Collaborative Play
ISBN: 0321437292
EAN: 2147483647
Year: 2006
Pages: 144
Authors: Luke Hohmann

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