Part Two: The Games


Summary

Customer Advisory Boards, customer-centric innovation, requirements gathering, and directed market research all benefit from the fun, exciting ways to develop a deeper understanding of your customer embodied in Innovation Games. Now that you have a solid understanding of how to integrate the use of Innovation Games into all these processes, you're ready to move on to a detailed exploration of each game so that you can pick the best game to accomplish your goals.



Innovation Games(c) Creating Breakthrough Products Through Collaborative Play
Innovation Games: Creating Breakthrough Products Through Collaborative Play
ISBN: 0321437292
EAN: 2147483647
Year: 2006
Pages: 144
Authors: Luke Hohmann

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