What Are Innovation Games?


    What Are Innovation Games?

    Organizing and Using Innovation Games

    Innovation Games as a Market Research Technique

    What Makes Innovation Games Special?

    The Innovation Games Process

    Selecting the Right Innovation Game

    Planning Your Innovation Game

    Organizing Your Team

    Processing the Results of Your Innovation Game

    Innovation Games and Customer-Centric New Product Innovation Processes

    Using Innovation Games to Feed Product Requirements

    Using Innovation Games with Customer Advisory Boards


Innovation Games(c) Creating Breakthrough Products Through Collaborative Play
Innovation Games: Creating Breakthrough Products Through Collaborative Play
ISBN: 0321437292
EAN: 2147483647
Year: 2006
Pages: 144
Authors: Luke Hohmann

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