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cache, 31, 33
cache operator, 41
Cached link, 31-32, 33
cached search result and Google notice, 32, 33
Cape Clear (company), 256
case-insensitivity, 27
catalogs, online. See Google Catalogs
Category button (Google Toolbar), 166
Category link, 31
cell phone, Web-enabled, and wireless Google, 14
Clarify Question button (Google Answers), 120, 128
Clear button (TouchGraph GoogleBrowser), 251
clickthrough
ad placement and, 200
billing by, 198, 201
description of, 15, 197
cloaking, 223
Close Question button (Google Answers), 120-121, 125
closing question (Google Answers), 125, 126
colon (:), 40
Coloration setting (Advanced Image Search page), 45
Combined Search button (Google Toolbar)
adding, 109
Google News and, 319
overview of, 170, 171
community and newsgroups, 63, 84
company name, searching on, 307-308
Complete Thread link (Google Groups), 75, 77, 78
Configuration Page (Google Compute), 140
content of Web page, dividing topically, 222
Convert line breaks (blog), 238
cookie
preferences and, 21
purpose of, 116
copyright and images, 45
cost-per-click (CPC), 201
crawler, 218. See also deep crawl; fresh crawl; spider
Create New Ad Group link, 211
Create New Ad link, 210
creating
AdWords account, 201-206
blog at BlogSpot, 229-231
blog on FTP server, 231-232
Blogger account, 228-229
Google Answers account and logging in, 116-117
hyperlink in blog, 233
cross-post, 64
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