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+ (AND) | Use before a keyword that must be included in search results. In the absence of any other operators, Google assumes that keywords are preceded by the AND operator. Example: french +fries. |
- (NOT) | Use before a keyword that must be excluded from the search results. Example: soup stock -market. |
' ' | Use around keywords that must be matched as an exact phrase. Example: american revolution 'one if by land'. |
OR | Use to match either one keyword or another. When OR is placed between two keywords, Google is forced to include one of them. Example: cheese cheddar OR swiss. |
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