The extraordinary growth of the Internet since the early 1990s has come about chiefly because HTML is so easy to learn. Companies can distribute information to their employees, customers, and business partners quickly and inexpensively. Unfortunately (or fortunately, depending on your point of view), the first blush of Internet and Web development has passed and companies are already beginning to look for new ways to disseminate the information they want to share. Hearing this cry for help, the World Wide Web Consortium has developed an eXtensible Markup Language (XML) that can be used by Web page authors whose needs extend beyond the capabilities of HTML. eXtensible Markup Language (XML)
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