Index_M


M

Macy's, 143
Maher, Marian, 97
Main Street stores, 100
management style
consensus, 139n.7
of Maynard, 66-69, 108
of Neppl, 108
of Oesterreicher, 139n.7
of Seibert, 108-109
Management Training Program, 88-90
managers
backgrounds of, 38-39
community service by, 17
early buying trips of, 30-31
of early stores, 38-41
financial assistance to Penney from, 43
lack of original thinking by, 133-139
and open -to-buy agreement, 85-87
and partnership concept, 32
tension between buyers and, 31, 145
The Man with 1,000 Partners , 41
marketing, 144, see also merchandising
Marshall, Bill, 116-117
Maynard, Irene, 49, 50, 69-70
Maynard, Jack, 92
and Batten's early career, 66-75
and Batten's promotion to first man, 76-79
community service of, 73-74
and fund-raising for Penney, 44-51
lifestyle of, 70
management style of, 66-69, 108
and management training program, 87-89
merchandising style of, 71-73, 81, 82
and rose bush sales, 81-84
and tension over economy, 79-80
McCaffrey-McCall, 130-131
McKay, Don, 261
McKinsey Company, 265
McMahon, Peggy, 130-131
Mechem, Charlie, 201, 211, 221
"The Memo," 112-114
merchandising
and creation of "merchandising divisions," 144-145, 147-148
and fashion credibility, 148-149
lack of emphasis on, 241
Maynard's style of, 71-73, 81, 82
and open-to-buy agreement for fashions , 85-87
Seibert's style of, 105, 106, 130
Torrey's style of, 39n.2
and uniformity of merchandise, 81
see also buying function
"merchandising divisions," 144-145, 147-148
micromanagement, 167n.2
Miller, Dave, 134, 151, 209
Miller, Roy, 97, 98
minorities in workforce, 128-129
money, James Penney's attitude toward, 7-9
Morath, Kathy, 253
Morris, Trudy, 210
Mowry, Virginia, 20
Muir, Duncan, 261
and concerns for changes in company, 238-240
on Dallas buildings , 166
and Duff-Bloom's announced retirement, 263-264
on Duff-Bloom's effectiveness, 208
on move to Dallas, 154-155



Celebration of Fools. An Inside Look at the Rise and Fall of JCPenney
Celebration of Fools: An Inside Look at the Rise and Fall of JCPenney
ISBN: 0814471595
EAN: 2147483647
Year: 2003
Pages: 177
Authors: Bill Hare

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