Index_B


B

Baker, Kay, 174
Bass, Paul, 99-100
Batten, Kathryn, 66, 89
Batten, William M. (Mil), 92, 158n.2
on change, 1
on conventions, 131
criticisms of, 160
and dealing with stockholders , 9-10
early career of, 63-75
expert opinions sought by, 162
and headquartering in New York, 268
on insularity , 163
Johnson's criticism of, 13-15
at Lansing store, 66-75
and lessons learned from Penney, 16-19
and management training program, 88-90
and Maynard's tension over economy, 79-80
"The Memo" of, 112-114, 119
military service of, 96
and move to Dallas, 150
on move to New York, 149
move to New York by, 90
and Penney's formality , 15-16
and Penney's judgment of character, 15-19
and promotion to first man, 76-79
on reactions to power, 1
and rehabilitation of Penney's reputation, 10-11
and rose bush sales, 81-84
Seibert recommendation by, 127
and transaction recorder development, 119-126
as visionary , 128
Binzen, Bill, 82-83
Binzen, Dave, 2, 268
"The Blue Blazer Convention," 133
board of directors, 267-270
The Body of Doctrine, 36-37, 112
see also The Penney Idea
"The Book," 119
Borch, Fred, 123, 124
brown goods, 129, 255
"Building for the Future" video, 165-166
bureaucracy, 148, 239-243
buying function
centralization of, 87n.1, 283
competition between retailing and, 145-148
for early Golden Rule stores, 23, 24
managers' involvement in, 30-31
New York office for, 31-32
and open -to-buy agreement for fashions , 85-87
for Penney's Golden Rule stores, 30-31
unethical business practices in, 146-147
see also merchandising



Celebration of Fools. An Inside Look at the Rise and Fall of JCPenney
Celebration of Fools: An Inside Look at the Rise and Fall of JCPenney
ISBN: 0814471595
EAN: 2147483647
Year: 2003
Pages: 177
Authors: Bill Hare

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