Index
[SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [Q] [R] [S] [T] [U] [V] [W] [X] [Y] [Z] |
How the Internet Works (8th Edition)
ISBN: 0789736268
EAN: 2147483647
EAN: 2147483647
Year: 2004
Pages: 223
Pages: 223
Authors: Preston Gralla
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- Chapter I e-Search: A Conceptual Framework of Online Consumer Behavior
- Chapter III Two Models of Online Patronage: Why Do Consumers Shop on the Internet?
- Chapter IV How Consumers Think About Interactive Aspects of Web Advertising
- Chapter VI Web Site Quality and Usability in E-Commerce
- Chapter XVIII Web Systems Design, Litigation, and Online Consumer Behavior