Index_B

B

Backward-bending supply curve, 295n6

Bank(s), 157

deposit insurance and, 217–218

lines, 176–177

Bankruptcy, 18

Bargains, 158

Baseball, 66–67

Basketball

endorsements, 295n5

prisoners’ dilemma and, 123–124

Beautiful Mind, A, 101–102, 266

Becker, Gary, 266

Becker, Guity Nashat, 266

Betamax, 95

Betrayal, 139

Bills, splitting, 211

Blackmail, 15–17

Bonds, 262

Boulware, Lemuel, 243

Boulwarism, 243

Bowling, 5

Brand names, 164

Brandenberger, Adam, 265

Branding, 19

Bribery

pilots and, 209

politics and, 210–211

Brinksmanship, 245–246

Brooks, Mel, 231

Buffalo Bills, 214–215

Buffett, Warren, 57–58

airlines and, 198

Bulletin boards, 94

Bundling, 191–194

profitable, 193–194

Burning money, 79–80

Business Week, 266