You've made your plans and have your merchandise ready to sell. Now it's time to get your auctions started ”which is what this section of the book is all about.
The next few chapters deal with all the ins and outs of day-to-day eBay selling. Of course, the whole process starts with listing an item for sale, which is the topic of this particular chapter.
Creating an auction item is a relatively straightforward process, as you'll see. That doesn't mean, however, that there aren't subtleties that you can take advantage of to increase your chances of having a successful auction. So it's worth your while to not only learn the mechanics of creating item listings, but also discover the ins and outs of creating great listings ”and lots of them.
So if you've never sold anything on eBay before ”or even if you have ”this is the chapter for you!