The Moral Advantage: How to Succeed in Business by Doing the Right Thing - page 59


Index

D

Davis, Susan, 97–100

DePree, Max, 24–37, 41

DeVos, Rich, 104–5



Index

E

Echelon Corporation, 92

Ego inflation, 74

Emmons, Robert, 15

Empathy. See also Golden Rule

characteristics of, 49

in children, 90

communication and, 53–54

definition of, 48, 49, 89–90

developing capacity for, 91

examples of use of, 92–96

Golden Rule and, 53, 89–91

importance of, 90, 103

moral imagination and, 157

shared, 100

Employee relations, 96–101

Employee stock-ownership plans, 24–25, 27–28

Ethics. See Business ethics

Etzioni, Amitai, 63, 107–8

Evans, Akosua Barthwell, 111, 112



Index

F

Falla, Gloria, 67–75

Flow, xii, 70

Francetic, Amy, 114–15

Franklin, Benjamin, 33

Free speech, 82

Freud, Sigmund, 15, 63

Frost, Carl, 26–27, 35



Index

G

Gardner, Howard, xi, xii, xiii, 60

Gardner, John, 143–44

GE, 74

Geisinger, Jesse, 138

Generative morality. See also Moral imagination

characteristics of, 49

definition of, 48

examples of, 51–53, 67–86

moral imagination and, 64–67, 86–87

power of, 51–53, 64–65

prevalence of, 50

source of, 48

Golden parachutes, 28–29

Golden Rule. See also Empathy

clarifying mission through, 101–3

creativity and, 91, 102–3, 106

empathy and, 53, 89–91

ethical behavior and, 72

examples of use of, 92–103

“eye for an eye” vs., 88–89

humility and, 73

misapplication of, 89

prevalence of, 92

as problem-solving tool, 96–101

trust and, 93

as way of life, 103–6

Good work

committing to, 6

definition of, xiii

mixed motives and, 10–12

in philanthropy, 130, 131, 136, 145–46

Gorman, Leon, 92

Greenleaf, Robert, 26, 37–40, 41, 56

Growth, personal, 119–21



Index

H

Hackworth, Mike, 61, 93–95

Harvard Business School, 63, 108

Hayek, Frederick, 7

Herman Miller, 24–25, 27–32, 34

Hesse, Herman, 40

Hewlett, Bill, 85

Hewlett-Packard (HP), 85

Hiner, Glenn, 74

Hippocrates, 131, 132, 133

Honesty, importance of, 16, 32–34, 82, 123

Hubbard, David, 35

Humility

false modesty vs., 40

Golden Rule and, 73

importance of, 16, 25–26, 123–24, 157–58

philanthropy and, 146



Index

I

IBM, 83

IDG Executive Forums, 114



Index

J

Jacobsen, Richard, 122–23, 124

Journalism

integrity in, 7–8

religious beliefs and, 36

Journey to the East (Hesse), 40



Index

K

Kant, Immanuel, 110

Kaufman, Rebecca, 98

King, Dyana, 95–96, 112–13

Kolind, Lars, 19–24, 41



Index

L

Leadership

communication and, 30–31

honesty and, 32–34

humility and, 25–26

servant, 26–27, 37–41

as two-way street, 26–27

“why” questions and, 29–31

Leadership Is an Art (DePree), 26

L. L. Bean, 92

Lockheed Martin, 117–18



Index

M

Markkula, Mike, 92–93

Means vs. ends, 11, 57, 158

Mentors

anti-, 114–15, 149–50

being, 158–59

finding, 156

role of, 111–12

Michigan, University of, 109

Microsoft, 83–84

Mission, clarifying, 101–3

Mistakes, making and learning from, 148–55

Mixed motives

in business, 12–14, 28

good work arising from, 10–12

in philanthropy, 128, 145

prevalence of, 9, 10

Moneymaking

as goal, 4–5, 152

morality and, 13–14, 44–45

success vs., x–xi

Moral advantage

claims implied by, 42–43

definition of, x, 4

as powerful force, 8, 45–46

Moral identity

business morality pyramid and, 59

definition of, 56

development of, 55–59, 149, 155–59

importance of, 59–63

in organizations, 62

Moral imagination. See also Generative morality

definition of, 65–66

empathy and, 157

examples of, 51–53, 67–86

Golden Rule and, 102–3, 106

power of, 64–65, 66–67, 157

roles of, 86–87, 157

triggers for, 106

Moral integrity

character and, 35

definition of, 9, 16, 59

development of, 29

honesty and, 16

humility and, 16

requirements for, 9, 16

Morality. See also Business morality

in children, 14–15, 66, 88–89

common misconceptions about, 9–10, 147

definition of, xii–xiii, 9

litmus tests for, 11–12

mixed motives and, 9

moneymaking and, 13–14, 44–45

origins of, 14–15

as a positive force, 14–15

religion and, 35–37

self-interest and, 11, 12

Morgan, J. P., 111

Murray, Mike, 83–86

Murrow, Edward R., 8