The Science of Sales Success shows readers how to achieve the perfect win-win sales situation. Providing a system for giving customers more measurable benefits than competitors, Josh Costell shows how sales professionals can make fewer calls to win higher-profit orders. Costell used his "selling is a science" theory to propel him from rookie status to national sales manager of a Fortune 500 company just three years out of college. Now he reveals how to:
Filled with examples and case studies, the book shows how to build value-driven solutions from the perspective of customers’ goals rather than the products and services being offered. Featuring templates and a unique sales milestone map, The Science of Sales Success is every sales professional’s key to faster sales growth. About the Author Josh Costell founded Applying Knowledge Systems, a sales consulting firm, after growing Mechanical Ingenuity Corporation from a start-up into a multi-million-dollar global venture. He has been a sales executive at MCC Powers and national sales manager at York International, winning every top sales and profitability award given. |