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The following research propositions were derived from the conceptual model in Figure 1.
Research Proposition 1: Technology trust is positively associated with perceived benefits of e-commerce.
Research Proposition 2: Technology trust is negatively associated with perceived risks of e-commerce.
Research Proposition 3: Relationship trust is positively associated with perceived benefits of e-commerce.
Research Proposition 4: Relationship trust is negatively associated with perceived risks of e-commerce.
Research Proposition 5: Perceived benefits of e-commerce are positively associated with e-commerce participation.
Research Proposition 6: Perceived risks of e-commerce are negatively associated with e-commerce participation.
Table 2 outlines the constructs, subconcepts (dimensions), definitions, and sources applied in the conceptual model.
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